Top SaaS E-commerce Platforms
Software-as-a-Service (SaaS) is one of the major options when it comes to picking an e-commerce platform for your business. An e-commerce platform is an all-inclusive software tool that enables businesses to create and manage a digital storefront for their products and/or services. Due to the fact that e-commerce platforms serve like a digital hub for products/services and customer data, they allow merchants to do things like manage web content, customize product details, and adjust the platform according to their specific online needs.
When it comes to picking a SaaS e-commerce platform for your business, there is no ‘one-fits-all’, as what works for you might not work for the next merchant. That said, below are the top SaaS e-commerce platforms in no particular order.
WooCommerce – This is one of the most widely used e-commerce platforms. Probably because of it’s free and easy integration into WordPress. It’s feature-packed and can perfectly integrate into your self-hosted WordPress website. WooCommerce also allows you to easily scale your business without any hassles. Use it in combination with other e-commerce plugins for a powerful shopping experience for your customers.
Shopify – This e-commerce platform is a household name in the e-commerce space. They report over 500,000 active merchants making use of the platform. It’s quick to set-up and easy to use as well. All you need is just sign up, build your software service store and start selling right away. The interface of the platform is quite intuitive, which makes it easy to incorporate relevant SEO features while creating your products. In addition, you don’t require coding to customize dozens of free mobile-optimized themes offered by them.
BigCommerce – The BigCommerce platform comes with an array of features and tools. It offers a hosted e-commerce solution not only as a complete SaaS platform, but also as a shopping cart for other types of businesses. It’s very similar to Shopify as both of them are mostly mentioned together. One unique feature about BigCommerce is that they offer you many options to collect payments without any transaction fees. Also, it’s worth mentioning that big brands like Toyota and Sony make use of this platform.
Magneto – Magneto is more of a PaaS (Platform-as-a-service), but it’s still classified under SaaS platforms. It’s a piece of opensource software that you can download and install on your server. It also has a cloud hosted version. This is a great e-commerce platform that provides you with detailed analytics of your store visitors and how to improve conversion. You may find it a bit confusing if you don’t have any technical know-how. If you don’t want to deal with the technical aspect, you can contact their sales department for a cloud edition. Nevertheless, it’s a good option to consider when searching for e-commerce platforms to host your business. It gives you lots of control as a self-hosted solution.